Ecommerce Websites

You're building a new website. Congratulations!

But how do you ensure your site is SEO-friendly right from the start and ranks high in Google search results?

The first thing your new website needs is a domain name, so it's super important to choose a concise and effective one.

A domain name is your website's address on the internet. It's what your customers type in their browsers to find your site. 

For example, "clued.com.au" is our domain name. 

Here are a few tips for choosing a good domain name:

• Use words that describe your niche or topic
• Keep it short and simple, no longer than 15 characters and easy to pronounce
• Avoid numbers, hyphens, and other symbols that can confuse your visitors and leave errors when typing your name
• Be unique and memorable

Choosing a concise and compelling domain name can take serious time and thought. But it's worth the effort. 

An ecommerce website is like an online store where you can buy things. It's designed to sell products or services directly to customers. These websites usually have features like shopping carts, product listings, payment gateways, and checkout processes.

A content-only website focuses on providing visitors information, entertainment, or education. These websites don't sell products directly. Instead, they offer articles, videos, images, or other types of content.

In short, an ecommerce website is for buying things, while a content-only website is for providing information or entertainment.

Absolutely. Your Shopify business easily grows with your business, and you can add as many new products, collections or content pages as you need. Are you confident updating or adding additional pages? We can help.

Site structure is how you organise and link your web pages. It's important for user experience. And a way to boost SEO for your new site by helping Google find and index the pages on your website.
That's why we're starting the website journey very early on with a workshop where we sketch the pages your site needs and how they hang together. This is the precursor to designing the pages and filling them with unique, SEO-friendly content.

When setting up a website, you'll need to consider DNS hosting to ensure your domain name is connected to the correct server, website hosting to store and serve your website's files, and email hosting if you want custom email addresses using your domain name. Each component is crucial in making your website accessible and functional on the internet.

DNS Hosting: This is like the internet's address book. It translates your website's name (domain name) into the corresponding numbers (IP addresses) that computers use to find each other on the internet. It ensures that when someone types your website's address into their browser, they're directed to the right place on the internet.

Website Hosting: Think of this as renting space on a computer (server) that's connected to the internet. Your website's files, like images, videos, and text, are stored on this server. When someone visits your site, their browser connects to this server to retrieve and display these files. Website hosting also includes services like server maintenance, security, and backups to keep your site running smoothly.

Email Hosting: If you want email addresses using your domain name (e.g., yourname@yourdomain.com), you'll need email hosting. This provides you with email servers where your emails are stored and managed. Email hosting allows you to send and receive emails using your domain name, providing a professional appearance for your business or organisation.

There are so many good reasons:

Scalability

Shopify is a complete commerce platform that lets you start,

grow, manage, and scale your business.

Easy customisable themes

Themes are templates. You can easily customise yourself and update and add products as you go.

Integrated marketing capabilities

Shopify offers integrated email marketing functionality, so you

won't need a third-party app such as Mailchimp or Klaviyo (unless you want to).

Draft newsletter and automated emails along customer journeys and customise discounts for your sales campaigns.

Multichannel integration

Shopify lets you sell in multiple places online,

across mobile devices, and in-person through brick-and-mortar locations and pop-up shops. Orders and customer information can be synced across various

channels, from social media to online marketplaces, through powerful integrations—and managed all in one place.

Security and hosting

Security is more critical than ever. Shopify is entirely

secure, cloud-based, and -hosted, which means you can safely access it from any compatible device with an internet connection. This gives you the flexibility to run your business from anywhere.

Third-Party App Integration

Because every business is different, Shopify's App Store

features thousands of apps built by third-party developers that can customise your online store without touching code.

Reporting

Shopify provides integrated reporting capabilities, even on the Shopify mobile app.

Shopify mobile app

Stay on top of all your transactions, campaigns and reporting wherever you go with your Shopify app.

Ease of use

You can easily take it from here once we've designed and built your website. Shopify makes it easy for you to add or update products and content.

Shopify does not directly provide email hosting. However, if you're using Shopify for your ecommerce store, you can consider alternatives, such as Google Workspace, for setting up email addresses using your domain name.

Shopify offers different plans and pricing:

https://www.shopify.com/au/pricing

Note: Shopify includes web hosting in all of its plans. You don't have to worry about finding a separate web host if you're using Shopify to create your online store.

Customising Shopify is like making changes to your store using the tools and options provided by Shopify itself, while coding involves writing custom instructions to achieve specific changes or functionalities that go beyond what's possible with the built-in tools.

We redirect your most important URLs to your new URLs so that you are best positioned to maintain the ranking you built previously.