marketing consultant

Marketing and Digital Strategy Consulting

  • Digital Marketing Strategy
  • SEO Consulting
  • Social Media Management
  • Paid Ads
  • Email Marketing
  • Brand Strategy
  • Digital Marketing Coaching

Turn Your Marketing and Digital Presence Into a Growth Engine.

Marketing today is built on a digital foundation. Customers search, scroll, compare, and choose online—often before a business even knows they're looking. A strong digital presence is no longer optional; it’s how businesses get found, trusted, and selected. Yet for many small businesses, marketing feels fragmented—scattered across websites, social media, email, and paid ads—with time and money spent on activities that don’t deliver clear results.

In 2025, digital transformation and optimisation top the priority list for Australian businesses, yet only 11% of small and medium-sized businesses have fully embraced digital strategies. That gap is your opportunity.

As a digital marketing coach, I work with business owners to build clarity and capability—helping them understand what matters most, what drives real results, and how to take control of their digital presence with confidence. It's not about doing more; it’s about doing what works: smarter websites, focused content, strategic social media, and marketing activities that connect meaningfully with the right customers.

As a marketing and digital strategy consultant, I help business owners cut through the noise. Through coaching, I work with you to build clarity around what matters most—shaping strategies that align with your business goals, your customers, and your market. It’s not about doing more marketing; it’s about doing the right marketing. Smarter websites. Focused content. Strategic use of digital channels that create real connections and measurable outcomes.

Where deeper analysis or implementation support is needed, I also step into a consulting role—reviewing existing marketing efforts, identifying performance gaps, and delivering targeted recommendations to improve visibility, engagement, and conversions. Whether optimising a website for better results, refining messaging to strengthen positioning, or prioritising the digital activities that drive growth, consulting ensures you have a clear, actionable path forward.

Whether you're starting small or scaling an established business, the right marketing and digital strategy gives you control, confidence, and competitive advantage—online and beyond.

How I Can Help

digital strategy consulting piecing together online success

Digital Marketing Strategy

In a crowded online world, your digital marketing efforts need direction. Every piece matters—from your website and SEO to your branding and social media presence.

I help you craft a clear, cohesive digital marketing strategy that connects the dots across your platforms. Whether you’re launching from scratch or refining what’s already in place, I’ll guide you in building a strategy that engages your ideal customer, supports your goals, and grows with your business.

Let’s map out your winning strategy.
work with a personal digital marketing coach

Digital Marketing Coaching

A digital marketing coach is like having a personal trainer for your online presence. Just as a trainer helps you reach your fitness goals with personalised advice and accountability, we guide you in building a strategy that aligns with your business goals. I work with you 1:1 to:

  • Review your current digital marketing efforts
  • Set clear goals and performance measures
  • Identify the most relevant platforms and channels for your audience
  • Provide practical training so you can take confident action

Whether you're starting from scratch or refining your approach, digital marketing coaching gives you clarity and direction—so your time and budget are well spent, and you're never second-guessing your next move online.

Get the skills and confidence to grow your business online.
SEO consulting, audits and content

SEO Consulting

Imagine you have a shop, and you want more people to come in. To attract customers, you might put up signs or decorate your window. In the digital world, SEO is how you do that online. It’s what helps your business show up when someone types a search into Google.

If Google "likes" your website—meaning it's fast, clear, mobile-friendly, and relevant—it ranks you higher in search results. And that means more people find you before they find someone else. I help you make your website more attractive to Google and easier for real customers to discover.

Whether you're starting from scratch or want to climb higher in search results, I offer

  • SEO audits
  • On-page SEO
  • Local SEO

to improve your visibility. My goal is to help you attract more of the right people, organically.

Boost your visibility.
social media management

Social Media Management

Social media is no longer just about posting—it’s where businesses build community, trust, and visibility. In 2025, short-form video, interactive content, and behind-the-scenes stories drive engagement more than ever. Platforms like TikTok, Instagram Reels, and YouTube Shorts dominate attention, while live shopping and founder-led livestreams are turning followers into real-time customers.

I help you create content that works—whether that's snackable video tips, authentic posts that show the people behind the business, or polished campaigns that showcase your products. I’ll also help you respond to comments, monitor engagement, and build a presence that earns loyalty, not just likes.

Grow your community!
effective email management

Email Management

While SEO and social media get attention, email marketing quietly delivers some of the highest ROI of any channel—averaging $42 for every $1 spent. It’s personal, targeted, and powerful.

I help you:

  • Build and grow your email list through your website and in-store offers
  • Segment your audience for better targeting (e.g. past buyers, lapsed customers, or warm leads)
  • Create high-impact email campaigns and newsletters that provide real value—not just sales pitches
  • Set up automated flows to welcome new subscribers, re-engage old ones, and boost repeat sales.

Transform your email list into your most valuable asset.

Paid Advertising

Done right, digital ads help you reach new audiences, drive conversions, and scale what’s working. In fact, 88% of Australian small and medium businesses reported acquiring new customers through online ads in 2025.

I support you with:

  • Social media ads across Facebook, Instagram, TikTok, and LinkedIn
  • Google Search and Display campaigns optimised for local intent
  • Retargeting strategies to stay top-of-mind with warm leads
  • Ad performance tracking and insights to improve ROI

Set up ads that deliver.
build a brand strategy

Brand Strategy

Your brand is more than a logo—it’s the feeling people get when they experience your business.

I work with you to shape your brand’s look, tone, and story so it reflects who you are and what you stand for.

Build a brand that resonates with your audience, builds trust, and turns first impressions into loyal customers.

Get In Touch